← All workArchive · 2026

Orchowscy

Biuro Podróży Orchowscy has been taking school and company groups around Poland and Europe since 1996. Its website had fallen behind the agency, so I redesigned it from the ground up, to the client's direction: a new layout and a calmer look for the catalogue, the tour page and the path to an enquiry.

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Client: Biuro Podróży Orchowscy
My role: Web design
Year: 2026
Scope: Tour catalogue / Tour page / Design system

The Orchowscy home page in a browser window and the tour catalogue on a phone, on a brick red background — Fig. 01The home page, and the tour catalogue on a phone.

Notes

The redesign started from what the agency already had. Every one of its eighty-odd programmes, with its text and the client's own photographs, was carried over from the old WordPress site, so the new look had to fit content that already existed. The job was to design templates that make this material look its best: a tile, a tour page and a programme laid out day by day.

The tour catalogue in a browser window, with filters on the left, search and sorting above and three tour tiles in a row — Fig. 02Left: the catalogue with its filters. Right: the menu on a phone.

The menu on a phone, with seven links, an enquiry button and the phone number and e-mail at the bottom — Fig. 02Left: the catalogue with its filters. Right: the menu on a phone.

Design decision

Same logo, calmer voice

Schools have booked with Orchowscy since 1996, and they should still know the agency at a glance. So the logo stayed, and the red and the navy stayed with it. What changed is the tone around them: the old home page shouted in capitals, the new one speaks in sentences and lets the photograph do the selling.

The old Orchowscy home page in a browser window, with a navy bar, a menu set in capitals, orange buttons and the tour's name in a dark box over a photograph of a Norwegian fjord — Before: the old home page.

The new Orchowscy home page in a browser window, with a light bar, a menu in sentence case, one brick red button and the tour's name set large over the same photograph of the fjord — After: the same tour and the same photograph.

Three tour tiles side by side, two quoted for a group and one with a date, a low availability badge and a price per person — Design decisionOne tile for every tourMost programmes are quoted for a group; a few have a date and a price per person. One tile takes every case: the kind of trip and the availability sit on the photograph, the transport under the title, and the last line is either a price or a note that the trip is quoted for the group.

A tour's programme in a browser window and on a phone, as a three day timeline with the first day open on a card — Fig. 03A tour's programme, one day at a time, on a laptop and on a phone.