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Tortoland

Tortoland is a studio from Bydgoszcz that has made cakes to order for over ten years and also sets up dessert tables. I designed its website and built it in Elementor: a page for every occasion, from weddings to company events, two price lists, the flavours, a gallery, a list of common questions and an order form.

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Client: Tortoland
My role: Web design
Year: 2025
Scope: Pages for every occasion / Price lists / Order form

The Tortoland home page in a browser window, a pink cake with berries and macarons beside a heading about taste, craft and experience and two buttons, to order and to see the price list, next to the same page on a phone, on a deep berry background — Fig. 01The home page in a browser window and on a phone.

Notes

Someone ordering a cake arrives with an occasion in mind and one question: how much will it cost. So the home page opens with two buttons, one to order and one to the price list, and the offer is a list of occasions, each leading to a page with cakes of that kind. Cakes and dessert tables have price lists of their own. The look follows the studio's logo, pale pink with a little light blue, and stays quiet around the photographs of the cakes.

The offer section in a browser window, a heading asking what the studio can prepare, a list of occasions with cakes for children selected, and a photograph of a white cake with a pink teddy bear on a gold stand — Fig. 02Left: the offer as a list of occasions. Right: the wedding cakes page on a phone.

Design decision

The form repeats the price list

Cakes are priced by the number of portions, dessert tables by the set for each guest. The order form asks in the same words. Tick a cake and it shows the portion sizes from the price list and the flavours; tick a dessert table and it shows the sets. The first message already says what there is to price.

The cake price list in a browser window, a table with the number of portions in one column and the price from in the other, next to the same table on a phone — Cakes are priced by the number of portions.

The order form in a browser window, fields for the name, the e-mail and the phone number, three boxes to tick for a cake, a dessert table or desserts, and a field for the date, next to the same form on a phone — The order form starts by asking what is needed.

The gallery in a browser window, a row of buttons for the occasions with cakes for children selected above photographs of children's cakes, next to the same gallery on a phone — Fig. 03The gallery, sorted by occasion, in a browser window and on a phone.